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We would like to use some cookies to support you during your visit, help us better understand how you use our website and deliver offers tailored to you. These cookies have been categorised for you below.

Statistic cookies

Statistic cookies collect and report anonymous information on how you use our website. This insight helps us make decisions on how to improve our website.

Source	Provider	Party Type	Cookie Name	Purpose	Cookie Type	Expiration
Google Optimise	Google	Third Party	__utmx	Used to determine a user's inclusion in an experiment	Persistent	18 months
			__utmxx	Used to determine the expiry of experiments a user has been included in	Persistent	18 months
			_gaexp	Used to determine a user's inclusion in an experiment and the expiry of experiments a user has been included in	Persistent	Depends on the length of the experiment, but typically 90 days
			_gaexp	Used to determine a user's inclusion in an experiment and the expiry of experiments a user has been included in	Persistent	Depends on the length of the experiment, but typically 90 days
			_opt_awcid	Used for campaigns mapped to Google Ads Customer IDs	Persistent	24 hours
			_opt_awmid	Used for campaigns mapped to Google Ads Campaign IDs	Persistent	24 hours
			_opt_awgid	Used for campaigns mapped to Google Ads Ad Group IDs	Persistent	24 hours
			_opt_awkid	Used for campaigns mapped to Google Ads Criterion IDs	Persistent	24 hours
			_opt_utmc	Stores the last utm_campaign query parameter	Persistent	24 hours
Google Analytics 4	Google	Third Party	consent	Stores the user's consent preferences for tracking	HTTP Persistent	25 months
			_ga	Enables anonymous visitor tracking to generate statistical insights on our website.	Persistent	2 years
			_gid	Enables anonymous visitor tracking to generate statistical insights on our website.	HTTP Persistent	24 hours
			_gat	Used to regulate request rate ensuring proper server resource allocation and preventing excessive data traffic.	Session	Until closed
			_gac	Stores campaign-related data and parameters, including traffic source (e.g. website or ad), the medium through which the user arrived (e.g. search or paid ads), the campaign name, and associated marketing information	Persistent	90 days
			ga<property>	Assigns a randomly generated identifier to each user, ensuring anonymity while distinguishing individual visitors for analytical purposes.	Persistent	2 years
			_fbp	Used by Facebook for advertising purposes.	Persistent	90 days
			AEC	Tracks the user's participation in Google's A/B testing and experimentation programs	HTTP Persistent	90 days

Source	Provider	Party Type	Technology Name	Purpose	Technology Type	Expiration
Google Analytics 4	Google	Third Party	gtags.js	Collects data about visitor activity on the website such as pages visited, links clicked and time spent on the site. It sends the data to Google Analytics for analysing website traffic and user behaviour.	Javascript	Session

Marketing cookies

Marketing cookies help display relevant advertising that you may be interested in. This is based on your browser behaviour

Source	Provider	Party Type	Cookie Name	Purpose	Cookie Type	Expiration
Alexa	Alexa Internet Inc	Third Party	_asc	Collects information on consumer behaviour	Persistent	30 minutes
Alexa	Alexa Internet Inc	Third Party	_auc	Collects information on consumer behaviour	Persistent	1 year from set date/update
Facebook Pixel	Facebook	Third Party	fr	Delivers and measures the performance of our Facebook advertisings on Facebook and improves their relevancy.	Persistent	90 days
Facebook Pixel	Facebook	Third Party	_fbp	Identifies browsers for the purposes of providing advertising and site analytics services	Persistent	90 days
Google Ads	Google	Third Party	_gcl_au	Tracks and remembers which Google Ads you clicked on through the Google Search (search results pages, Maps and Shopping) and Display (YouTube, Blogger and Gmail) networks and monitors if those clicks turned into actual interactions or sign-ups to MyOffers for marketing and analytical purposes.	Persistent	90 days
TikTok	TikTok	Third Party	_ttp	To measure and improve the performance of our advertising campaigns and to personalise the user's experience (including ads) on TikTok.	Persistent	13 months from the last date it was used

Source	Provider	Party Type	Technology Name	Purpose	Technology Type	Expiration
Facebook Ads Platform	Meta	Third Party	Facebook Conversion API	Processes data such as user interactions and preferences for improving our advertising and website performance. This data is shared with Meta (Facebook) to optimise Facebook ad targeting and effectiveness.	Server-Side Data Tracking	180 days
Google Analytics / Google Ads	Google	Third Party	Google Conversion API	Improves conversion tracking accuracy and measures the effectiveness of our marketing campaigns. It collects first-party data (e.g., email address, phone number) that you provide during interactions with our website. Data is securely hashed via encryption before being sent to Google Ads.	Server-Side Data Tracking	up to 140 days

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